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Cookie Statement

Kirby Morgan® is owned and operated by Kirby Morgan Dive Systems, Inc. (“Kirby Morgan®”, "KMDSI", “we”, “us”, and “our”). This Cookie Statement explains how we use cookies and similar technologies in the course of our business, including through our websites that link to this Cookie Statement, such as, or any website or mobile application owned, operated or controlled by us (collectively, “Kirby Morgan® Sites” or “Kirby Morgan® Site”), and when our Members’ end users visit websites or e-commerce stores operated by our Members or open or interact with emails delivered through our Service. It explains what these technologies are and why we use them, as well as your rights to control our use of them. Capitalized terms used and not otherwise defined in this Cookie Statement have the meanings given to those terms in our Privacy Policy or Additional Terms. In some cases we may use cookies and other tracking technologies described in this Cookie Statement to collect Personal Information, or to collect information that becomes Personal Information if we combine it with other information. For more information about how we process your Personal Information, please consult our Privacy Statement.

What are cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by online service providers in order, for example, to make their websites or services work, or work more efficiently, as well as to provide reporting information. Cookies set by the website owner or service provider (in this case, Kirby Morgan®) are called “first-party cookies”. Cookies set by parties other than the website owner are called “third-party cookies”. Third-party cookies enable third-party features or functionality to be provided on or through the website or service you are using (such as advertising, interactive content and analytics). The third parties that set these third-party cookies can recognize your computer both when it visits the website or service in question and also when it visits certain other websites or services.

Why do we use cookies and other tracking technologies?

We use first-party and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our Kirby Morgan® Sites and Service to operate, and we refer to these as “essential” or “strictly necessary” cookies. Other cookies enable us and the third parties we work with to track and target the interests of Visitors to our Kirby Morgan® Sites, and we refer to these as “performance” or “functionality” cookies. For example, we use cookies to tailor content and information that we may send or display to you and otherwise personalize your experience while interacting with our Kirby Morgan® Sites and to otherwise improve the functionality of the Service we provide. We also enable our Members to deploy cookies and similar tracking technologies in connection with their use of our Service in order to allow our Members to track their Contacts or end users. Finally, third parties serve cookies through our Kirby Morgan® Sites and Service for advertising, analytics, and other purposes. This is described in more detail below.

Cookies served through our Kirby Morgan® Sites

The specific types of first and third-party cookies served through our Kirby Morgan® Sites and the purposes they perform are described in further detail below:

Essential Website Cookies

These cookies are strictly necessary to provide you with services available through our Kirby Morgan® Sites and to use some of its features, such as access to secure areas. Because these cookies are strictly necessary to deliver the Kirby Morgan® Sites, you cannot refuse them without impacting how our Kirby Morgan® Sites function. You can block or delete them by changing your browser settings, as described under the heading "How can I control cookies?" in this Cookie Statement.

Performance and Functionality Cookies

These cookies are used to enhance the performance and functionality of our Kirby Morgan® Site. They help us to know which pages are the most and least popular and to see how visitors move around the Kirby Morgan® Site. Although important to us, these cookies are non-essential to the use of the Kirby Morgan® Site. However, without these cookies, certain functionality may become unavailable.



This cookie, set by Cloudflare, is used to support Cloudflare Bot Management.


This cookie is installed by Google Universal Analytics to restrain request rate and thus limit the collection of data on high traffic sites.


Analytics and Customization Cookies

These cookies collect information that is used either to help us understand how our Kirby Morgan® Sites are being used or how effective our marketing campaigns are, or to help us customize our Kirby Morgan® Sites and application for you in order to enhance your experience. These cookies may be set by us or by third-party providers whose services we have added to our pages. Cookie Domain Description Duration Type _ga The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.



The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.


Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.


Vimeo installs this cookie to collect tracking information by setting a unique ID to embed videos to the website.


Other tracking technologies

We and our third-party partners may use other, similar technologies from time to time, like web beacons, SDKs, pixels (or “clear gifs”) and other tracking technologies. Pixels are tiny graphics files that contain a unique identifier that enable us to recognize when someone has visited our Kirby Morgan® Sites or, in the case of web beacons, opened an email that we have sent them. This allows us, for example, to monitor the traffic patterns of Visitors from one page within our Kirby Morgan® Sites to another, to deliver or communicate with cookies, to understand whether you have come to our Kirby Morgan® Sites from an online advertisement displayed on a third-party website, to serve targeted advertisements to you and others like you, to improve site performance, and to measure the success of marketing campaigns. While you may not have the ability to specifically reject or disable these tracking technologies, in many instances, these technologies are reliant on cookies to function properly; accordingly, in those instances, declining cookies will impair the functionality of these technologies.